Marketing in today’s digital age means social media has become an essential tool for businesses of all sizes, providing a platform to connect with potential customers. However, the ever-evolving nature of social media algorithms can be overwhelming for a small business owner. Understanding and working with these algorithms effectively ensures your marketing efforts yield maximum results. Here are some tips to help make the algorithm work for you for a minimal or no additional cost. 1. Research and identify the right platforms Identifying the social media platforms that align with your targe ...
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